Roberto Favalli

Web marketing director

Roberto Favalli

Web marketing director

I am a junkie, a digital marketing junkie, one who knows nothing is more important than the user experience. This may have something to do with the fact that I have been working on web projects since the late 1990s (a period I love to call “Frontpage days”), and since then I have always been looking for the kind of spark that turns traffic into conversion.

Skills

  • Search Engine Optimization
  • Search Advertising
  • Conversion Rate Optimization
  • Web Analytics

3 THINGS, THAT REPRESENT ME

The book: James Ellroy, L.A. Confidential

The CD: Guns N’ Roses, Appetite For Destruction

The movie: Quentin Tarantino, Pulp Fiction